The most awaited & anticipated 1st edition of HTC Tech Fashion Tour 2016(TFT) was a roaring success as celebs, designers, socialites, fashionistas & tech-enthusiasts poured in ample numbers for this unique fashion extravaganza. For the first time in India, an attempt was being made to emphasise on Fashion’s influence on Technology and it was loved by all.
Also, featuring for the first time on the fashion ramp were the formidable, sleek, smart and efficient next-generation robots by UBTECH. These bots, who boast of advanced motor skills and amazing co-ordination, perfectly executed a stellar coordinated perfomance at the head of ramp to surely spell-bound millions of viewers.
A sneak peek of the first edition of TFT 2016 created a huge impact considering the fabulous line-up of designers including Archana Kochhar, Rocky Star, Ken Ferns and a Grand Finale by Pria Kataaria Puri… all presenting their path-breaking exquisite new-age collections. Every fashion connoisseur, stylish technocrat, and tech-savvy youth is waiting for the hautest fashion & technology innovation to lay their hands on.
It was a star-studded glitzy evening with the elegant & gracious Sonaakshi Sinha declaring the fashion tour open in presence of Mr. Ramesh Somani, EXHIBIT Group Founder & CEO and Mr. Manu Seth, Sr. Director Marketing HTC South Asia. Present on the occasion were Kiran Bawa, Simi Chandok, Konkana Bakshi,Shahnaz Treasurywala, Sooraj Pancholi, Urvashi Rautela, Rajneesh Duggal, Neil nitin mukesh, Divya Khosla Kumar, Gautam Gulati, Sonakshi sinha, Pooja Chopra, Hard Kaur, Claudia Ciesla, Daisy Shah, Nora Fatehi, Ragini Khanna and Tara Alisha Berry.
On the occasion of this announcement, EXHIBIT Group Founder & CEO, Mr. Ramesh Somani explains, “We endeavor to create a platform where technology innovators and designers both can showcase their remarkable products exclusively. The very near future demands seamless convergence of Technology & Fashion. This is a very unique property and we are happy to be the first to embark on this journey.”
Speaking about the association, Mr. Manu Seth, Sr. Director Marketing HTC South Asia adds, “Today smartphone is a reflection of our style statement. With a perfect blend of top notch technology and unmatched style our smartphones add consummate style quotient to our customers’ lifestyle. We believe in empowering our customers with unparalleled experience to be a fashionista with our smartphones without compromising on features and specifications. Embracing the unrelenting pursuit of brilliance of our customers, we are proud to present the blend of technology and fashion at The Tech Fashion Tour 2016."
In this day and age, Technology is no longer a stand-alone selling feature of a product. Technology and Style are now looked upon as co-existing attributes in a gadget or similar products. On the other-hand, speaking of wearable technology, it goes without saying that designers today are increasingly experimenting with how to embed things like electronics and connected devices into their collections. That is a trend that many Indian designers are looking to embrace with TFT in the nearfuture.
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