Dia Mirza graced the ramp for Ancestry an Urban Fashion and Lifestyle Brand

Gorgeous Dia Mirza graced the ramp for Ancestry an Urban Fashion and Lifestyle Brand 0n Day 2 of the Bombay Times Fashion Week'19. 

Ancestry unveiled its exclusive runway collection named Sacred Forest that merges temple art of Pichhwai with city chic right in the heart of an urban jungle.

Check out  Ancestry Instagram Profie: theancestrystore

Darsh Bijoor – Rising Leader in Customized Shirting Business.

Darsh Bijoor the solo founder of Clofactory.com a shirt brand in the customized tailoring business. Darsh is currently pursuing computer engineering from D. J. Sanghvi College of Engineering, Mumbai. Darsh is passionate about doing business from his childhood days. He believes that there's massive scope in entrepreneurship especially when we talked about India how open our country is to entrepreneurship these days.

Clofactory.com is a Premium Bespoke shirt brand and the philosophy behind the company is that everyone has a slightly different body shape and that they deserve to wear shirts crafted according to their body measurements. That is, their most comfortable fit. So men can be at their presentable best while at their comfortable most.

When we talked about the future plans for his business, Darsh said “I want innovate and not globalise. Mark the origin of a company that I believe will be global one day. We have big plans for the company in the coming years.”

Do checkout clofactory.com for Premium Bespoke shirts.

Clofactory – Wear your own fit

Today we live in the era of personalization. We consume everything as per our personal need from shows on Netflix to workouts at the gym. We even customize diet plans as per our goal preference, but when it comes to clothes many of us prefer to wear ready made clothes. The question rises, do they fit you the best? Are you at your presentable best? Well you’re not. Ready made clothes have you settle for one of the standard sizes. So what’s the solution? The solution here is to go for a shirt made with your body measurements, one that is made to your best fit. Yes customized tailoring is finest way to get perfect fitting.

Not everyone has the resources or patience to deal with local tailors. Let alone put up with their limited and typical choice of fabric collection. But getting a tailor and an endless variety of exquisite fabrics is pretty close to having your own style guru and clofactory.com is one of them. Consider clofactory.com your new best friend with invaluable advice to improve your life and style. As any well-dressed man knows, the key to looking good is having the right fitting clothes.

How it works is;

1.  you visit the website: clofactory.com

2.  Choose a fabric of your liking, place the order and checkout

3.  You’ll receive a mail from Team Clofactory to book an appointment with their travelling tailor

4.  The tailor will come over at your convenient time and measure you up

5.  You’ll receive your hand crafted shirt within 7-10 days

The philosophy behind clofactory.com is that “Everyone has a slightly different body shape and that they deserve to wear shirts crafted according to their body measurements. That is, their most comfortable fit. So men can be at their presentable best while at their comfortable most”.

The fabrics used to make Clofactory shirts are handpicked and sourced from the choicest mills all over the world. Which are then cut and stitched at the hands of the finest craftsmen.

The pictures on the website are of the fabrics, but the prices mentioned are of the complete shirts. It’s so that people get better understanding of what the fabrics are like.

As an early bird offer you can get 20% off on all your purchases on clofactory.com Below are some of the recommendation by us.


Silver Grey Micro- Detailed Shirt
Apple Green Pinpoint Shirt
Silver Blue Micro Detailed Shirt
Navy Blue Linen Shirt
Checkered Biscuit Linen Shirt
Midnight Blue Imperial Shirt
Jet Black Shirt

Check out the collection and let us know how it is by commenting below.

Fitting-in is not Fitness. And greater than Fitness is ‘Wellness’!

While there is so much noise about being in shape, losing the extra inches, body shaming, overweight and underweight issues, importance of outer appearance, including innumerable others’, we have a modern age entrepreneur, a Lady Boss, Bulbeer Gandhi strongly claiming that “Fitting-in is not Fitness, and that greater than Fitness is ‘Wellness”. The fever of “Fitting-in” is not just been mushrooming but spreading like a virus across peoples’ personal and professional space; for over valuing God’s gift of life we are often engrossed in worrying about meeting society’s parameters of being  perfect, or close to perfect.

In the said situations of chaos today our society needs more people like Gandhi, who could stand up for “Fitting-in, is not the judging limit for any society or a body to decide whether one FITS-IN or not”. Gandhi says it is important to not let craziness of meeting society’s pressure get on to us; for she believes that the outer world should not get to define what’s right for you.

Gandhi rather emphasizes on one to realize that “Balance can't be taken for granted; it must be maintained — both in mind and body. And that’s exactly where she has derived her principle i.e. “Fitting-in is not Fitness, and that ‘Wellness’ is greater than Fitness”. Gandhi further endorses that while it is important to follow general physical fitness and targeted exercises to improve balance, it is equally, in fact more important to stay mentally active to maintain brain health. After all a sharp mind helps you to think — and stay — on your feet.

Whether you are working or not your schedule will always be unpredictable, says Gandhi. You will have conflicting responsibilities that pull you in multiple directions at once. You will travel too much, have late hours and cross time zones: all things that wreak havoc on your body. Your health - both physical and emotional - are critically important. Keeping yourself in mentally sound and tip-top shape is the requirement for being a great leader or a great home-maker.

The regime Gandhi advises everyone to follow for managing metal health includes regular yoga or meditation, socializing with loved ones, sleeping for 7-9 hours every night, doing something creative, eating right and most importantly loving and nurturing ownself. In addition she also recommends infusing concepts that promote mental and physical health into special occasions; she believes it is one of the best practices through which you can pass on good habits to your kids, family and friends. As for her very recent birthday she was seen celebrating the occasion with her kids, family and friends doing core-strength training and power yoga.

“Put yourself at the top of your to-do list every single day and the rest will fall into place”, says Gandhi, in addition she also stated that her wellness regime not only helps her in her personal space but professional too.

Gandhi who is known for turning the Lifestyle arm of ABEC Exhibitions and Conferences Pvt. Ltd into a triumphant and indispensable corporate chapter says that, being the Director of an exhibition company isn’t for wimps; atop the said if you are a woman then it is completely a different story. All the metal that she has proven is considered parallel to substance by the industry leaders; and what’s impressive is that she has never hesitated from giving an equal credit to her wellness regime for all her success.  

It is high time that we get on to living and leading a healthy and quality life than to live for pleasing others.

Delhi to witness the Uber Luxury experience of Stefano Ricci

The Italian uber luxury menswear brand Stefano Ricci launches its second store in the heart of the country – Delhi at the Oberoi Hotel this August’18. After the grand success of Stefano Ricci’s flagship store in Mumbai, this will be the second store in India. The store is inspired by Filippo Ricci’s take on art deco – Miami in his inimitable Florentine style with a huge store size of 3000 sq ft. Continuing the same zest as in Mumbai, this time the opening in Delhi is magnificent.

Stefano Ricci is a brand where products are created for timeless elegance and the highest level of quality in terms of fabrics and custom tailoring. The store offers a line inspired by Matera, one of the oldest, continuously inhabited cities in the world and a World Heritage Site, forms the backdrop of Stefano Ricci’s Spring/Summer 2018.

The brand is all set to spread its charm in Delhi with a new refreshing look. There is a lot more on the palate this time with a complete new range of trend setting high end tailored suits, ties with designs that resemble geometric engravings and laced shoes in matted crocodile with matching belts and buckles, to give some of the finest fits.

Sharing about the experience, Jackie Manglani, India President, Stefano Ricci says, “We are pleased to launch our second store in Delhi at The Oberoi. This year we will also be offering the Capital an entirely new and refreshing range of the lifestyle collection along with our signature line. It is exciting for me to be able to meet clients from different parts of the country and I am happy to experiment with new trends in fashion”.

  

The Stefano Ricci Delhi store is an entirely new and refreshing concept all together. Apart from the SS’18 collection the store will also be displaying wines, fragrances, sunglasses, home collection, band galas, Swarovski ties and much more.

Do visit the store for a lavish experience and the essence of an uber luxury Italian brand, Stefano Ricci at the Oberoi Hotel, Delhi.

aLL - The Plus Size Store in collaboration with Narendra Kumar presented the trend setting collection at Lakmé Fashion Week W/F 2018

The aLL Primero X Narendra Kumar show at Lakme Fashion Week W/F 2018 was a grand offering for all the plus size fashionistas, as it presented multiple in-trend clothing options for men and women of all shapes and sizes. Aimed at different body types (Apple, Pear, Hourglass, Rectangle and Carrot); the looks were colourful, exciting and ideal for all occasions and festivities.

With the very intriguing and quirky title “Never Hyde” Narendra Kumar ensured that his fashion recommendations would encourage men and women to never hide or conform to other’s ideas on their figures. The collection encouraged the people to feel confident in their own skin.

Shikha Talsania on walking for aLL Primero X Narendra Kumar, “I love fashion, but like all curvy people, I hated shopping, for me aLL Primero X Narendra Kumar isn’t just about size inclusive clothing but empowerment because of the confidence these clothes instil in me. It was a great experience walking the ramp! Narendra is an amazing designer; his silhouettes and designs flatter my curves and also make me feel comfortable.”

“aLL: The Plus Size Store has been a pioneer in size inclusive clothing with a strong belief that fashion is for everyone and that size is just a number. It is our constant quest to give our customers the latest in fashion to suit their body type and hence this season we have collaborated with ace designer Narendra Kumar to bust popular fashion myths with our very third designer collection ‘aLL PRIMERO’. We’re sure that our collection will breathe a new life into the fashion industry,” revealed Hetal Kotak, CEO, ‘aLL: The Plus Size Store’.

The collection represents a democratic fashion estate and breaks norms with loads of vibrant shades, some whimsical prints and eccentric silhouettes. Like the previous two editions of aLL Primero at the fashion extravaganza; this time too, the collection was chic, classy and in line with current trends.

aLL Primero X Narendra Kumar presented modern athleisure, day and evening wear in quick succession with a multitude of fabrics like Ponte Roma, Interlock knit, jacquard, Terry wool, Looper knit, Moss crêpe and cotton linen which gave the garments style and substance. For added excitement and trendy touches, they brought in bright denim along with satin that was splashed with shimmering sequins.

The line of bomber and denim jackets, jeans and joggers, were complemented with tops, shirts, pants, dresses, jumpsuits and blazers. Adding a fun element to the collection, it also had printed T-shirts with photos of iconic curvy women from past eras.

SUPERDRY presents Urban Street Nights with Yami Gautam

Hosted at Lakme Fashion Week with celebrities and influencers

Superdry hosted an exclusive party ‘Urban Street Nights’ along with b-town celebrity Yami Gautam to launch its AW’18 and SuperdrySport collection at ‘The Apartment’ by Reliance Brands Limited during the Lakme Fashion Week.

The latest season represents a collection of bold clashing colours and statement up-scaled logo prints to pull a story together in ‘Urban Street’ and create an edgy statement look. Menswear’s ‘Back in the day’ collection looks to the early 80’s New York beat box scene and old school breakdancing on flattened boxes for inspiration.

The newly introduced SuperdrySport aims to bring innovative sportswear in India to those who crave individuality and are not afraid to stand out. This season, SuperdrySport will be launched exclusively on Jabong.

Yami Gautam, one of the most beloved Bollywood actresses decided to break free from the circle of fashion shows and join us to host the coolest party of the season!

Styled in Superdry by Mohit Rai, Yami kick-started the evening by unveiling a Superdry painting inspired by the street art in Mumbai followed by a celebration of Superdry’s most popular selling vintage t-shirt. “Whatever season it may be – I love Superdry! The variety of the Autumn Winter collection is amazing and the look & feel of the style & fabric is really intricately designed,” said Yami. The décor included graffiti, metal mesh and iconic Superdry fixtures which were added to bring out the theme of the season at the party.

Guests including Elnaaz Norouzi, Aalekh Kapoor, Vishwas Kinni, Mohit Rai, Hitendra Kapopara, Parikshat Wadhwani and Vaibhav Vishant were seen chatting over wine, beer & hors d’oeuvres. The rest of the night saw dancers grooving to the hip hop music and singing along to old school retro hits. It was definitely a night to remember!

 #MySuperdry